OUR MISSON

Mission

Apex Associates’ mission is to help self-employed individuals, sole traders and small companies based in East London to achieve their goals through a combination of:

Reduced tax bills
Sound financial advice based on in-depth cash flow forecasts
Robust business plans
Strong financial controls
Access to finance as needed
Offering a superior service – we will treat you as an individual rather than a number


We will work to ensure that your business is a success while helping you to maintain your work-life balance.

Apex Associates philosophy is that your accountant should help you to achieve your business goals but not offer advice they are not qualified to give.

To discover how we can grow your business. Contact Us

OUR VISION

“Our vision is to become the preferred accountant for small healthcare, professional service providers and retailers based in East London.”

LATEST NEWS

May 2, 2024

Hybrid working – what counts as a business journey for tax purposes?

HM Revenue and Customs (HMRC) have updated their guidance on what qualifies as ordinary commuting and private travel for tax purposes to include hybrid or flexible working.
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Apr 29, 2024

Avoiding Business Pitfalls: 7 things you should NOT do as a business owner

Recent surveys of UK business owners show us to be under pressure. This is no surprise. As a business owner, you’re constantly juggling multiple responsibilities and facing a myriad of challenges. While there are countless strategies for success, it’s equally important to be aware of potential pitfalls that could derail your efforts.
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